Dear Sir/Madam,
I am conducting a research study as partial fulfillment of my MSc degree in the Faculty of Business Administration of National University of Singapore. The aim of this study is to explore the factors that influence consumersÂ’ trust in e-commerce.
Please be assured that all information gathered in this study would be kept strictly confidential and would be used for academic purposes only.
I would greatly appreciate your participation in this study via the URL listed below. It will take you about 8 to 10 minutes to conduct the survey.
http://www2.fba.nus.edu.sg/survey/fbap0264/singapore.htmIn appreciation of your kind assistance, all complete entries will be entered into a lucky draw with attractive prizes to be won. Prizes include:
· 1st Prize: S$200 Voucher
· 2nd Prize: S$100 Voucher
· 3rd Prize: S$50 Voucher
· 4th to 20th Prizes: S$10 International Phone Cards
The lucky draw will be conducted at the end of the survey and winners will be contacted via email. If you have any queries, please do not hesitate to contact me.
Thank you very much for your kind participation. Your help is greatly appreciated.
Yours sincerely,
Liu Jing
MSc student
Faculty of Business Administration
National University of Singapore
[email protected]